The sticker for the 2023 XLT 302A posted here earlier today was $67k?
And you aren't getting them for $53K after discounts either! At $53K it would still be $20K more than I paid for 2016 XLT Sport 302A Crew 2WD 2.7

The majority of that 7 year increase was in the last 24 months though. More than 50%. Super accelerated.

My brain tells me Covid changed the world in so many ways.

 

The sticker for the 2023 XLT 302A posted here earlier today was $67k?
And you aren't getting them for $53K after discounts either! At $53K it would still be $20K more than I paid for 2016 XLT Sport 302A Crew 2WD 2.7

The majority of that 7 year increase was in the last 24 months though. More than 50%. Super accelerated.

My brain tells me Covid changed the world in so many ways.

Not long ago the '22 Lariat super crew started at 50K even. The next thing I knew it was 57,480. In a matter of three months or so. Are you kidding me. It's an amazing truck but wow.

 

It’s just a non starter for me. What I’m getting in an upgrade isn’t worth the $35-$40k difference.

The folks who sprang for a new ride in early or mid Covid made a killing.

A Lariat in the $50’s sounds amazing now even when it was off putting then.

 

Fords prices are making me look at other brands unfortunately. I like the Chevy Silverado RST. Its options are close to a lariat. I see them here for $53k. But I’m not trusting quality.

 

Even other brands are up there in price, its getting to a point where your getting a 8year loan to make a vehicle affordable to own and drive its like haveing a second mortgage.

 

My price point will be dependent on my situation when I need to go look for another vehicle. I will say that I was shaking my head at a $99K Lightning I saw at dealership yesterday. It will be interesting to see when people start returning their recently bought and overpriced vehicles - those that grabbed vehicles after the huge price increases hit. These will cycle back into the pool soon and I'm interested to see how they will be valued and priced. I used to look at Window Sticker MSRP when making decisions on buying a preowned vehicle. It helped my mind establish a base as-new value. I can't do that anymore.
I'll pay a fair price for a vehicle that meets my needs (and wants and desires) at the time. I'll most likely avoid buying new until things settle out in the "new normal" - which I am afraid will be "pay MSRP or walk away".

 

I'll pay a fair price for a vehicle that meets my needs (and wants and desires) at the time. I'll most likely avoid buying new until things settle out in the "new normal" - which I am afraid will be "pay MSRP or walk away".

I will stick with my earlier comment. I would like a brand new truck (again) one day. But I’ve put a lot into the one I have now. No use getting rid or her now.

 

As long as mine runs I'll keep it can't see paying what there asking for a new one.

 

A comparably equipped '23 Lariat is roughly 15K more than my '20. Will you go down a trim level from what you want or have to keep the cost down or say no to the purchase altogether and keep what you have?

I was going to order a '23, or wait to see what the '24 refresh will be, but I can't see a 76K price tag for a Lariat. I'm holding on to my '20 until the dealerships come back down to earth.

In '22 my understanding is that 26% of Ford's new vehicle loans had a monthly payment of 1K or over.

I saw an article yesterday saying the refresh got pushed back to 2025, no idea if that is true. As painful as it was I gave up on a lariat or above and went with an XLT. Trucks are absurdly expensive. Before I started looking I assumed I would just buy the platinum this time around and call it a day. Saw the market adjustments on a few and decided king ranch I guess... None available... Then I started looking at lariats and the price just seemed insane for a mid package with very few things to gain over the XLT. My 2022 XLT cost me 1k more than my 2016 Lariat with decent options.

 

Huummmmm, never bought a vehicle thinking about it's replacement. All my purchases seem to have been long term. The only model upgrades I look for have to offer something I could not install/adapt/modify to my needs on my own. Guess I approach every purchase as it's the last time for that particular vehicle/model.

Gets me thinking how often I traded in a vehicle for a different one? Out of owning 2 dozzen, just 5 were traded in on other vehicles. The rest sold to interested parties, or driven to the point of scraping. KM

 

After riding for days at a time in coworkers Lariat and Platinum 2018+ trucks, I realized very quickly that I wasnt missing much and so my tolerance for paying more money than my 2014 is low. There has to be a tangible benefit(like heavy duty payload) for me to want to make the jump. Im not gunna just go trade in for another 502A Lariat just for S's and G's.

My truck doesnt get used for daily driving too much so my concerns about 0-60 times and power are not too high. Thats really where I see the newer trucks having a major advantage with the aluminum and gen 2 3.5

 

I'm with you on that, drove a 2017 and 2021 and neither had me pining for a new truck. So far, it's done everything I've asked of it. It's kind of amazing the gen 1 is still as good, or better ( ::cough:: 5.3 ::cough: ), as competitor's current powertrain options.

Don't get me wrong, the newer ones definitely have more giddyap + bells and whistles. When pricing out a new replica of my current truck, $64k is a hard pill to swallow for just an XLT.

 

We (work) are looking at 2 White basic GMC Sierras to fill 2 spots that we want Powerboosts for, but can't get them.

The 2 Sierras would be equivalent to an XLT but a bit light of a full 302A package. Kind of an XLT 301.5

Anyways, nice trucks. The interior updates are very nice to see and they both have the 2.7, which I actually am intrigued with.

However, even after discount, they are $57K before ttl.
Our 2021 Powerboost was $43k just short of 2 years ago. That's a stunning comparison in value.

So it's NOT a Ford thing. It's everything.

Edit: Full disclosure.... The Powerboost is 2WD and the GMC's are 4WD. So not apples/apples in that regard. Want to be fair. Still, the XL Powerboost has more Payload, the generator native, and more towing prowess. And the guys all say that they love that they aren't breathing fumes or listening to loud generators when in aircraft hangars.

The Fleet level Powerboost is a tough package to match because of its utility.

 

I went from a 2013 FX4 with Appearance Package (very similar trim level of the Lariat) to a 2018 F150 XLT. After about a year, I regetted not spending the extra $5K dollars to get the Lariat model.

If the dealership is wanting over $10K more than what you paid for the same trim level, I would definitely walk away. But it all depends on how bad you need (or want) a new truck and if you got money to burn.

 

We keep our vehicles for YEARS. The last one we got rid of was 12 years old with 299k on it. At that rate I'll have mine 5 more years for time or 185k miles (approx 10 years). 10 years willl take me right to retirement. At that point/time there is no telling what a new XL will cost!!
For reference, I bought my 2015 Lariat 502a, FX4, pano roof, with several smaller add-ons for $45k - sticker was $61k. I'm sure an XL or XLT will be almost twice that when I retire.

 

Thats about where I was at with my 2014, except my MSRP and paid price were both a few thousand lower. I wanna say my MSRP was like 57 or 58k.

And thats the issue. The a 2023 502A Lariat with max tow and, wheel well liners, bed liner and whatever else my truck had is $73500. So not only is the MSRP like $16000 higher but you are paying MSRP. The new truck would cost me nearly $30k more.

I honestly have no clue how people afford this stuff. I feel like my wife and I do pretty well for ourselves and I have zero desire to look at $73000 F150's.

 

The only reason that I would even dream of buying an $80k truck is that the timing was almost perfect in the trade/buy moment, and because I haven't retired (or been fired) yet and have long finished the raising kids/mortgage/college Era. The BIG 3

I was supposed to be living on a fixed income and convincing my soul mate that we aren't going to starve if we make it to.... 80? 90?

Instead, I don't know how things are SO different than planned. Admittedly, I probably could use some oversight? Lol

 

This is a sore topic for me. Never in my life did I think I'd be able to get a brand-new vehicle. I'm in a position now where it's actually possible.
A new job that doubled my salary, the house is paid off in July, my son will start kindergarten (No more daycare$$$), and a few months after that I'll have everything else paid off.
My 2011 FX2 is great and I'll always have a truck from here on out. I thought since I'll have no other financial responsibility I'd look into a brand new forever truck.
I've always bought used and I patiently waited for all the options I wanted because I know I'll keep the vehicle for a very long time. Because of this, I like the upgraded options.
Since this would be my forever truck I have alot of wants.
3.5L, Leather, dual climate, decent stock sound, maybe adaptive cruise, and a warranty because I'm tired of working on my own truck all the time. Looking at my wants puts me at a Lariat or platinum. I've never had a car payment more than $300 and wow would a new truck blow that out of the water.
I looked at slightly used, like 2020 or 2021 but they are still more than I can stomach.
Unfortunately, after looking around at the prices it looks like I'll be keeping my FX2 for now and hoping the prices get better. I'll just tuck that money away for something else for now.

 

This is a sore topic for me. Never in my life did I think I'd be able to get a brand-new vehicle. I'm in a position now where it's actually possible.
A new job that doubled my salary, the house is paid off in July, my son will start kindergarten (No more daycare$$$), and a few months after that I'll have everything else paid off.
My 2011 FX2 is great and I'll always have a truck from here on out. I thought since I'll have no other financial responsibility I'd look into a brand new forever truck.
I've always bought used and I patiently waited for all the options I wanted because I know I'll keep the vehicle for a very long time. Because of this, I like the upgraded options.
Since this would be my forever truck I have alot of wants.
3.5L, Leather, dual climate, decent stock sound, maybe adaptive cruise, and a warranty because I'm tired of working on my own truck all the time. Looking at my wants puts me at a Lariat or platinum. I've never had a car payment more than $300 and wow would a new truck blow that out of the water.
I looked at slightly used, like 2020 or 2021 but they are still more than I can stomach.
Unfortunately, after looking around at the prices it looks like I'll be keeping my FX2 for now and hoping the prices get better. I'll just tuck that money away for something else for now.

Just a note, be careful paying off your house depending on your interest rate. A mortgage is BY FAR the cheapest money you can ever borrow.

 

I know it won't be a popular comment, but I don't think we will EVER see prices go down.

I DO believe we will see the rate of inflation drop compared to the previous 2 years. And I DO believe that the ability to demand MSRP can't continue forever because at some point demand is less than supply. (already happening)

But a 2024 F150 XLT MSRP dropping down to pre-Covid 2019 MSRP? Or even 2020 MSRP?

I think that would require a crisis of some kind and the medicine might be worst than the cure.

 

I know it won't be a popular comment, but I don't think we will EVER see prices go down.

That was me with the angry emoji. Mostly because I agree.

 

Yeahhhh, you're probably right. The MSRP will keep going up, but they'll start throwing incentives on it to make you "feel better".

A few sources have pointed to less expensive items coming down, but home/auto prices were expected to remain high until 2025. Your mileage will vary and it depends on whatever source you subscribe to though. Chip shortage, weather balloon, COVID, war, solar flare, swamp gas, ect. Is what's causing the issue.

 

Adam Smith’s “Invisible Hand” at work. No one can make the decision for you, and when others do make such decisions even when there is a 50/50 chance of making the same selection as you would have, their decision is always 100% wrong.

I park my 2018 XLT next to my Tesla. I don’t see anything to motivate me to “upgrade“ either, especially at current prices. A new house and tractor is more interesting.

 

A comparably equipped '23 Lariat is roughly 15K more than my '20. Will you go down a trim level from what you want or have to keep the cost down or say no to the purchase altogether and keep what you have?

I was going to order a '23, or wait to see what the '24 refresh will be, but I can't see a 76K price tag for a Lariat. I'm holding on to my '20 until the dealerships come back down to earth.

In '22 my understanding is that 26% of Ford's new vehicle loans had a monthly payment of 1K or over.

My'16 Lairat was $47k and my late '21 that turned into a '22 was $61k which is now $69k. Of course my salary is up 4% and the truck is up 12% in one year. You can't sustain that for very many trade in cycles.. before you end up living in the truck.. insurance has also gapped so it is not just the truck. Taxes on it too are up...

i'll end up in a ranger or maverick next time. that... is where it is heading..

 

"In '22 my understanding is that 26% of Ford's new vehicle loans had a monthly payment of 1K or over" I've seen that as well. And I agree that most of those loans will end up badly. Either the buyer will suffer trying to keep up payments, or he will neglect basic maintenance, or it will be repo'd by the lender. This is 2008 all over again, but with auto loans rather than mortgages. As far as agreeing to pay over $60K for any truck? If I was in that situation I'd go big and look for a clean Gen 2 Raptor. It's less practical, but you're gonna grin EVERY time you drive it.

 

Interest and process, new and used are enough to say no for now. I think the market and rates will come down mid year, they have to,

 

When i sold my dodge before my son was born, i did get a good price for it for the year and miles i had on it. When i was looking the vehicle market was going up and everything i looked at was out of my price range which stunk but i didnt have a choice at all and looking at a new truck was not an option. Now if i were to try and trade the truck in or sell it ill lose so keeping it is my only option for awhile

 

I have to say I'm envious of you fellas who can afford a new truck every year or so. I'm a" drive it until the wheels fall off" kinda guy as long as it meets my needs. As for the question at what price.... I don't think I ever let the cost of something persuade me away if I really have my heart set on something. Perhaps I'm just not Ford diehard enough? Might have to give up my forum man card with that comment.

 

I was the same way. If my heart was set on it that vehicle was in the driveway. Now that I'm getting close to retirement I want a more comfortable retirement more than 1 or 2 more options on a vehicle. My intension was to buy my "forever" truck. That being a Platinum or Limited possibly a Powerboost. Now to get the blackout package on a '23 you have to option it with the Powerboost. Ford needs to know when to stop with the greed. A Limited is 84K now and it's a Powerboost. It seems like Ford's greed knows no limits. I'm a Ford fan, cut me and I bleed Ford blue but I feel they are cutting their own throats.

My prediction is that Dodge is going to start giving rebates and Ford and GM will follow. Ford is not going to let the Ram outsell them even for one year.

I wanted a '23 but Ford and the "Fed" has kept me in my '20. That's fine but that big screen is so nice!!

Tom...can we get a ruling on the man card??

 

If you look at a 30y amortization table, the first 12-15 years are mostly interest. Even if you refi/HELOC/cash out, rates are relatively high right now. A 30y mortgage is the most expensive loan you could possibly get, due to the amount of interest paid over the life of the loan.

 

price point may 60k. I'll stay with in my means not wants

As far as the Lariat , Not for me, I cant do black interiors, I OC too much when it comes to dust. Guess I'll be a poor man and stick with XLT with the gray interior since I work construction.

 

AutoNation Ford just announced 0% APR on Ford Trucks. (probably not going to be a 60-72-84 month gig though)
The Supply/Demand is in a rapid reversal.

 

AutoNation Ford just announced 0% APR on Ford Trucks. (probably not going to be a 60-72-84 month gig though)
The Supply/Demand is in a rapid reversal.

If ford did a 0% for 72, I would have a new truck...Lol

 

But if paying 13 payments a year (1 extra payment) reduces a 30 year mortgage by YEARS, that's a huge reduction in the overall acquisition cost of the home. So a fairly moderate "overpayment" is kinda clever.

 

Yeah but if you can make more money on the cash that you would use as the extra payment, then it doesnt actually save you anything.